Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02547
VM0002547Silvermember2547@example.test · +601110002547 · Preferred outlet: OPLUMO Outlet 15
WeekendApp User
Consent Status
Opted In
Points Balance
1,283
Current loyalty balance
Lifetime Spend
RM 1,604
Across 25 visits
Total Visits
25
Since 2025-06-22
Average Order Value
RM 52
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
42d
2026-08-28
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,283 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-28 · OPLUMO Outlet 15
Outlet purchase
2026-08-16 · Member activity · RM 39.00
App session
2026-08-04 · OPLUMO Outlet 15
Points credited
2026-07-23 · Member activity · RM 44.20
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 15
Outlet purchase
2026-06-29 · Member activity · RM 49.40
Points credited
2026-06-17 · OPLUMO Outlet 15
Outlet purchase
2026-06-05 · Member activity · RM 54.60