Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02546
VM0002546Membermember2546@example.test · +601110002546 · Preferred outlet: OPLUMO Outlet 14
LunchNew Joiner
Consent Status
Opted Out
Points Balance
765
Current loyalty balance
Lifetime Spend
RM 957
Across 23 visits
Total Visits
23
Since 2025-07-13
Average Order Value
RM 53
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
765 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 14
Outlet purchase
2026-08-01 · Member activity · RM 39.75
App session
2026-07-20 · OPLUMO Outlet 14
Points credited
2026-07-08 · Member activity · RM 45.05
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 14
Outlet purchase
2026-06-14 · Member activity · RM 50.35
Points credited
2026-06-02 · OPLUMO Outlet 14
Outlet purchase
2026-05-21 · Member activity · RM 55.65