Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25335
VM0025335Silvermember25335@example.test · +601110025335 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
1,990
Current loyalty balance
Lifetime Spend
RM 2,489
Across 18 visits
Total Visits
18
Since 2025-11-07
Average Order Value
RM 122
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
30d
2026-09-09
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,990 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-09 · OPLUMO Outlet 6
Outlet purchase
2026-08-28 · Member activity · RM 91.50
App session
2026-08-16 · OPLUMO Outlet 6
Points credited
2026-08-04 · Member activity · RM 103.70
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 6
Outlet purchase
2026-07-11 · Member activity · RM 115.90
Points credited
2026-06-29 · OPLUMO Outlet 6
Outlet purchase
2026-06-17 · Member activity · RM 128.10