Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25263
VM0025263Membermember25263@example.test · +601110025263 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted In
Points Balance
460
Current loyalty balance
Lifetime Spend
RM 575
Across 5 visits
Total Visits
5
Since 2026-07-08
Average Order Value
RM 116
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
21d
2026-09-18
App Status
Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards
Member member
460 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-18 · OPLUMO Outlet 2
Outlet purchase
2026-09-06 · Member activity · RM 87.00
App session
2026-08-25 · OPLUMO Outlet 2
Points credited
2026-08-13 · Member activity · RM 98.60
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 2
Outlet purchase
2026-07-20 · Member activity · RM 110.20
Points credited
2026-07-08 · OPLUMO Outlet 2
Outlet purchase
2026-06-26 · Member activity · RM 121.80