Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25251
VM0025251Membermember25251@example.test · +601110025251 · Preferred outlet: OPLUMO Outlet 7
WeekendApp User
Consent Status
Opted In
Points Balance
426
Current loyalty balance
Lifetime Spend
RM 533
Across 24 visits
Total Visits
24
Since 2025-03-24
Average Order Value
RM 26
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
150d
2026-05-12
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
426 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 7
Outlet purchase
2026-04-30 · Member activity · RM 19.50
App session
2026-04-18 · OPLUMO Outlet 7
Points credited
2026-04-06 · Member activity · RM 22.10
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 7
Outlet purchase
2026-03-13 · Member activity · RM 24.70
Points credited
2026-03-01 · OPLUMO Outlet 7
Outlet purchase
2026-02-17 · Member activity · RM 27.30