Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 25203
VM0025203Silvermember25203@example.test · +601110025203 · Preferred outlet: OPLUMO Outlet 10
WeekendApp User
Consent Status
Opted In
Points Balance
1,853
Current loyalty balance
Lifetime Spend
RM 2,316
Across 39 visits
Total Visits
39
Since 2024-10-15
Average Order Value
RM 73
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
40d
2026-08-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,853 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-30 · OPLUMO Outlet 10
Outlet purchase
2026-08-18 · Member activity · RM 54.75
App session
2026-08-06 · OPLUMO Outlet 10
Points credited
2026-07-25 · Member activity · RM 62.05
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 10
Outlet purchase
2026-07-01 · Member activity · RM 69.35
Points credited
2026-06-19 · OPLUMO Outlet 10
Outlet purchase
2026-06-07 · Member activity · RM 76.65