Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 25082
VM0025082Silvermember25082@example.test · +601110025082 · Preferred outlet: OPLUMO Outlet 8
LunchNew Joiner
Consent Status
Opted Out
Points Balance
2,080
Current loyalty balance
Lifetime Spend
RM 2,600
Across 28 visits
Total Visits
28
Since 2025-04-21
Average Order Value
RM 96
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
50d
2026-08-20
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,080 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 8
Outlet purchase
2026-08-08 · Member activity · RM 72.00
App session
2026-07-27 · OPLUMO Outlet 8
Points credited
2026-07-15 · Member activity · RM 81.60
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 8
Outlet purchase
2026-06-21 · Member activity · RM 91.20
Points credited
2026-06-09 · OPLUMO Outlet 8
Outlet purchase
2026-05-28 · Member activity · RM 100.80