Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02500
VM0002500Silvermember2500@example.test · +601110002500 · Preferred outlet: OPLUMO Outlet 2
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,803
Current loyalty balance
Lifetime Spend
RM 2,255
Across 15 visits
Total Visits
15
Since 2025-11-22
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,803 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 2
Outlet purchase
2026-07-20 · Member activity · RM 113.25
App session
2026-07-08 · OPLUMO Outlet 2
Points credited
2026-06-26 · Member activity · RM 128.35
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 2
Outlet purchase
2026-06-02 · Member activity · RM 143.45
Points credited
2026-05-21 · OPLUMO Outlet 2
Outlet purchase
2026-05-09 · Member activity · RM 158.55