Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 24998
VM0024998Silvermember24998@example.test · +601110024998 · Preferred outlet: OPLUMO Outlet 9
App UserFamily
Consent Status
Opted In
Points Balance
1,161
Current loyalty balance
Lifetime Spend
RM 1,452
Across 28 visits
Total Visits
28
Since 2025-04-18
Average Order Value
RM 67
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
53d
2026-08-17
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,161 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-17 · OPLUMO Outlet 9
Outlet purchase
2026-08-05 · Member activity · RM 50.25
App session
2026-07-24 · OPLUMO Outlet 9
Points credited
2026-07-12 · Member activity · RM 56.95
Win-back campaign delivered
2026-06-30 · OPLUMO Outlet 9
Outlet purchase
2026-06-18 · Member activity · RM 63.65
Points credited
2026-06-06 · OPLUMO Outlet 9
Outlet purchase
2026-05-25 · Member activity · RM 70.35