Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M0
Michelle 02483
VM0002483Goldmember2483@example.test · +601110002483 · Preferred outlet: OPLUMO Outlet 2
WeekendApp User
Consent Status
Opted In
Points Balance
2,738
Current loyalty balance
Lifetime Spend
RM 3,423
Across 40 visits
Total Visits
40
Since 2024-05-15
Average Order Value
RM 112
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
175d
2026-04-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,738 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-17 · OPLUMO Outlet 2
Outlet purchase
2026-04-05 · Member activity · RM 84.00
App session
2026-03-24 · OPLUMO Outlet 2
Points credited
2026-03-12 · Member activity · RM 95.20
Win-back campaign delivered
2026-02-28 · OPLUMO Outlet 2
Outlet purchase
2026-02-16 · Member activity · RM 106.40
Points credited
2026-02-04 · OPLUMO Outlet 2
Outlet purchase
2026-01-23 · Member activity · RM 117.60