Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 24783
VM0024783Silvermember24783@example.test · +601110024783 · Preferred outlet: OPLUMO Outlet 15
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,558
Current loyalty balance
Lifetime Spend
RM 1,948
Across 24 visits
Total Visits
24
Since 2025-05-02
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
111d
2026-06-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,558 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 15
Outlet purchase
2026-06-08 · Member activity · RM 58.50
App session
2026-05-27 · OPLUMO Outlet 15
Points credited
2026-05-15 · Member activity · RM 66.30
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 15
Outlet purchase
2026-04-21 · Member activity · RM 74.10
Points credited
2026-04-09 · OPLUMO Outlet 15
Outlet purchase
2026-03-28 · Member activity · RM 81.90