Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02462
VM0002462Silvermember2462@example.test · +601110002462 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted In
Points Balance
1,957
Current loyalty balance
Lifetime Spend
RM 2,447
Across 16 visits
Total Visits
16
Since 2025-10-22
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
82d
2026-07-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,957 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 15
Outlet purchase
2026-07-07 · Member activity · RM 132.75
App session
2026-06-25 · OPLUMO Outlet 15
Points credited
2026-06-13 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 15
Outlet purchase
2026-05-20 · Member activity · RM 168.15
Points credited
2026-05-08 · OPLUMO Outlet 15
Outlet purchase
2026-04-26 · Member activity · RM 185.85