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Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

ML

Mei Ling 24567

VM0024567Member

member24567@example.test · +601110024567 · Preferred outlet: OPLUMO Outlet 3

Birthday SoonLunch
Consent Status
Opted In
Points Balance
589
Current loyalty balance
Lifetime Spend
RM 737
Across 8 visits
Total Visits
8
Since 2026-05-02
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
34d
2026-09-05
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Member tier
Membership & rewards

Member member

★
589 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-09-05 · OPLUMO Outlet 3
Outlet purchase
2026-08-24 · Member activity · RM 58.50
App session
2026-08-12 · OPLUMO Outlet 3
Points credited
2026-07-31 · Member activity · RM 66.30
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 3
Outlet purchase
2026-07-07 · Member activity · RM 74.10
Points credited
2026-06-25 · OPLUMO Outlet 3
Outlet purchase
2026-06-13 · Member activity · RM 81.90