Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24479
VM0024479Silvermember24479@example.test · +601110024479 · Preferred outlet: OPLUMO Outlet 17
Birthday SoonLunch
Consent Status
Opted In
Points Balance
2,042
Current loyalty balance
Lifetime Spend
RM 2,553
Across 39 visits
Total Visits
39
Since 2024-11-05
Average Order Value
RM 71
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
19d
2026-09-20
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,042 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-20 · OPLUMO Outlet 17
Outlet purchase
2026-09-08 · Member activity · RM 53.25
App session
2026-08-27 · OPLUMO Outlet 17
Points credited
2026-08-15 · Member activity · RM 60.35
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 17
Outlet purchase
2026-07-22 · Member activity · RM 67.45
Points credited
2026-07-10 · OPLUMO Outlet 17
Outlet purchase
2026-06-28 · Member activity · RM 74.55