Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24419
VM0024419Membermember24419@example.test · +601110024419 · Preferred outlet: OPLUMO Outlet 8
WeekendApp User
Consent Status
Opted In
Points Balance
759
Current loyalty balance
Lifetime Spend
RM 949
Across 33 visits
Total Visits
33
Since 2024-10-23
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
140d
2026-05-22
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
759 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-22 · OPLUMO Outlet 8
Outlet purchase
2026-05-10 · Member activity · RM 21.00
App session
2026-04-28 · OPLUMO Outlet 8
Points credited
2026-04-16 · Member activity · RM 23.80
Win-back campaign delivered
2026-04-04 · OPLUMO Outlet 8
Outlet purchase
2026-03-23 · Member activity · RM 26.60
Points credited
2026-03-11 · OPLUMO Outlet 8
Outlet purchase
2026-02-27 · Member activity · RM 29.40