Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02440
VM0002440Membermember2440@example.test · +601110002440 · Preferred outlet: OPLUMO Outlet 10
High ValueWeekend
Consent Status
Opted In
Points Balance
459
Current loyalty balance
Lifetime Spend
RM 575
Across 19 visits
Total Visits
19
Since 2025-05-27
Average Order Value
RM 33
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
176d
2026-04-16
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
459 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-16 · OPLUMO Outlet 10
Outlet purchase
2026-04-04 · Member activity · RM 24.75
App session
2026-03-23 · OPLUMO Outlet 10
Points credited
2026-03-11 · Member activity · RM 28.05
Win-back campaign delivered
2026-02-27 · OPLUMO Outlet 10
Outlet purchase
2026-02-15 · Member activity · RM 31.35
Points credited
2026-02-03 · OPLUMO Outlet 10
Outlet purchase
2026-01-22 · Member activity · RM 34.65