Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 24374
VM0024374Silvermember24374@example.test · +601110024374 · Preferred outlet: OPLUMO Outlet 14
App UserFamily
Consent Status
Opted Out
Points Balance
2,081
Current loyalty balance
Lifetime Spend
RM 2,602
Across 22 visits
Total Visits
22
Since 2025-08-05
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
52d
2026-08-18
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,081 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-18 · OPLUMO Outlet 14
Outlet purchase
2026-08-06 · Member activity · RM 77.25
App session
2026-07-25 · OPLUMO Outlet 14
Points credited
2026-07-13 · Member activity · RM 87.55
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 14
Outlet purchase
2026-06-19 · Member activity · RM 97.85
Points credited
2026-06-07 · OPLUMO Outlet 14
Outlet purchase
2026-05-26 · Member activity · RM 108.15