Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 24365
VM0024365Silvermember24365@example.test · +601110024365 · Preferred outlet: OPLUMO Outlet 5
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,372
Current loyalty balance
Lifetime Spend
RM 1,716
Across 13 visits
Total Visits
13
Since 2025-09-19
Average Order Value
RM 111
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,372 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 5
Outlet purchase
2026-04-11 · Member activity · RM 83.25
App session
2026-03-30 · OPLUMO Outlet 5
Points credited
2026-03-18 · Member activity · RM 94.35
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 5
Outlet purchase
2026-02-22 · Member activity · RM 105.45
Points credited
2026-02-10 · OPLUMO Outlet 5
Outlet purchase
2026-01-29 · Member activity · RM 116.55