Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 24330
VM0024330Goldmember24330@example.test · +601110024330 · Preferred outlet: OPLUMO Outlet 4
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,319
Current loyalty balance
Lifetime Spend
RM 4,150
Across 19 visits
Total Visits
19
Since 2025-08-30
Average Order Value
RM 177
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,319 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 4
Outlet purchase
2026-07-08 · Member activity · RM 132.75
App session
2026-06-26 · OPLUMO Outlet 4
Points credited
2026-06-14 · Member activity · RM 150.45
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 4
Outlet purchase
2026-05-21 · Member activity · RM 168.15
Points credited
2026-05-09 · OPLUMO Outlet 4
Outlet purchase
2026-04-27 · Member activity · RM 185.85