Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24323
VM0024323Membermember24323@example.test · +601110024323 · Preferred outlet: OPLUMO Outlet 14
WeekendApp User
Consent Status
Opted Out
Points Balance
195
Current loyalty balance
Lifetime Spend
RM 244
Across 3 visits
Total Visits
3
Since 2026-04-15
Average Order Value
RM 81
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
141d
2026-05-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
195 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 14
Outlet purchase
2026-05-09 · Member activity · RM 60.75
App session
2026-04-27 · OPLUMO Outlet 14
Points credited
2026-04-15 · Member activity · RM 68.85
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 14
Outlet purchase
2026-03-22 · Member activity · RM 76.95
Points credited
2026-03-10 · OPLUMO Outlet 14
Outlet purchase
2026-02-26 · Member activity · RM 85.05