Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 24321
VM0024321Silvermember24321@example.test · +601110024321 · Preferred outlet: OPLUMO Outlet 12
FamilyDelivery
Consent Status
Opted In
Points Balance
1,516
Current loyalty balance
Lifetime Spend
RM 1,896
Across 42 visits
Total Visits
42
Since 2024-08-13
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
49d
2026-08-21
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,516 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 12
Outlet purchase
2026-08-09 · Member activity · RM 44.25
App session
2026-07-28 · OPLUMO Outlet 12
Points credited
2026-07-16 · Member activity · RM 50.15
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 12
Outlet purchase
2026-06-22 · Member activity · RM 56.05
Points credited
2026-06-10 · OPLUMO Outlet 12
Outlet purchase
2026-05-29 · Member activity · RM 61.95