Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 24314
VM0024314Membermember24314@example.test · +601110024314 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
700
Current loyalty balance
Lifetime Spend
RM 876
Across 13 visits
Total Visits
13
Since 2025-11-16
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
111d
2026-06-20
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
700 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-20 · OPLUMO Outlet 5
Outlet purchase
2026-06-08 · Member activity · RM 44.25
App session
2026-05-27 · OPLUMO Outlet 5
Points credited
2026-05-15 · Member activity · RM 50.15
Win-back campaign delivered
2026-05-03 · OPLUMO Outlet 5
Outlet purchase
2026-04-21 · Member activity · RM 56.05
Points credited
2026-04-09 · OPLUMO Outlet 5
Outlet purchase
2026-03-28 · Member activity · RM 61.95