Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 24304
VM0024304Goldmember24304@example.test · +601110024304 · Preferred outlet: OPLUMO Outlet 12
High ValueWeekend
Consent Status
Opted In
Points Balance
4,737
Current loyalty balance
Lifetime Spend
RM 5,922
Across 28 visits
Total Visits
28
Since 2025-04-25
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
46d
2026-08-24
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,737 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-24 · OPLUMO Outlet 12
Outlet purchase
2026-08-12 · Member activity · RM 132.00
App session
2026-07-31 · OPLUMO Outlet 12
Points credited
2026-07-19 · Member activity · RM 149.60
Win-back campaign delivered
2026-07-07 · OPLUMO Outlet 12
Outlet purchase
2026-06-25 · Member activity · RM 167.20
Points credited
2026-06-13 · OPLUMO Outlet 12
Outlet purchase
2026-06-01 · Member activity · RM 184.80