Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 24297
VM0024297Silvermember24297@example.test · +601110024297 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
982
Current loyalty balance
Lifetime Spend
RM 1,228
Across 30 visits
Total Visits
30
Since 2025-02-19
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
75d
2026-07-26
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
982 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-26 · OPLUMO Outlet 5
Outlet purchase
2026-07-14 · Member activity · RM 28.50
App session
2026-07-02 · OPLUMO Outlet 5
Points credited
2026-06-20 · Member activity · RM 32.30
Win-back campaign delivered
2026-06-08 · OPLUMO Outlet 5
Outlet purchase
2026-05-27 · Member activity · RM 36.10
Points credited
2026-05-15 · OPLUMO Outlet 5
Outlet purchase
2026-05-03 · Member activity · RM 39.90