Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24287
VM0024287Platinummember24287@example.test · +601110024287 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
7,136
Current loyalty balance
Lifetime Spend
RM 8,920
Across 43 visits
Total Visits
43
Since 2024-09-13
Average Order Value
RM 173
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
0d
2026-10-09
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
7,136 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-10-09 · OPLUMO Outlet 12
Outlet purchase
2026-09-27 · Member activity · RM 129.75
App session
2026-09-15 · OPLUMO Outlet 12
Points credited
2026-09-03 · Member activity · RM 147.05
Win-back campaign delivered
2026-08-22 · OPLUMO Outlet 12
Outlet purchase
2026-08-10 · Member activity · RM 164.35
Points credited
2026-07-29 · OPLUMO Outlet 12
Outlet purchase
2026-07-17 · Member activity · RM 181.65