Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 24285
VM0024285Silvermember24285@example.test · +601110024285 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,437
Current loyalty balance
Lifetime Spend
RM 1,796
Across 21 visits
Total Visits
21
Since 2025-08-02
Average Order Value
RM 82
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
73d
2026-07-28
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,437 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-28 · OPLUMO Outlet 10
Outlet purchase
2026-07-16 · Member activity · RM 61.50
App session
2026-07-04 · OPLUMO Outlet 10
Points credited
2026-06-22 · Member activity · RM 69.70
Win-back campaign delivered
2026-06-10 · OPLUMO Outlet 10
Outlet purchase
2026-05-29 · Member activity · RM 77.90
Points credited
2026-05-17 · OPLUMO Outlet 10
Outlet purchase
2026-05-05 · Member activity · RM 86.10