Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02428
VM0002428Membermember2428@example.test · +601110002428 · Preferred outlet: OPLUMO Outlet 15
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
314
Current loyalty balance
Lifetime Spend
RM 393
Across 11 visits
Total Visits
11
Since 2025-11-29
Average Order Value
RM 42
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
134d
2026-05-28
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
314 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-28 · OPLUMO Outlet 15
Outlet purchase
2026-05-16 · Member activity · RM 31.50
App session
2026-05-04 · OPLUMO Outlet 15
Points credited
2026-04-22 · Member activity · RM 35.70
Win-back campaign delivered
2026-04-10 · OPLUMO Outlet 15
Outlet purchase
2026-03-29 · Member activity · RM 39.90
Points credited
2026-03-17 · OPLUMO Outlet 15
Outlet purchase
2026-03-05 · Member activity · RM 44.10