Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 24279
VM0024279Membermember24279@example.test · +601110024279 · Preferred outlet: OPLUMO Outlet 4
Birthday SoonLunch
Consent Status
Opted In
Points Balance
25
Current loyalty balance
Lifetime Spend
RM 32
Across 1 visits
Total Visits
1
Since 2026-04-16
Average Order Value
RM 29
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
158d
2026-05-04
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
25 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 4
Outlet purchase
2026-04-22 · Member activity · RM 21.75
App session
2026-04-10 · OPLUMO Outlet 4
Points credited
2026-03-29 · Member activity · RM 24.65
Win-back campaign delivered
2026-03-17 · OPLUMO Outlet 4
Outlet purchase
2026-03-05 · Member activity · RM 27.55
Points credited
2026-02-21 · OPLUMO Outlet 4
Outlet purchase
2026-02-09 · Member activity · RM 30.45