Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 24256
VM0024256Silvermember24256@example.test · +601110024256 · Preferred outlet: OPLUMO Outlet 15
High ValueWeekend
Consent Status
Opted In
Points Balance
1,723
Current loyalty balance
Lifetime Spend
RM 2,154
Across 41 visits
Total Visits
41
Since 2024-08-03
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,723 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 15
Outlet purchase
2026-07-12 · Member activity · RM 33.00
App session
2026-06-30 · OPLUMO Outlet 15
Points credited
2026-06-18 · Member activity · RM 37.40
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 15
Outlet purchase
2026-05-25 · Member activity · RM 41.80
Points credited
2026-05-13 · OPLUMO Outlet 15
Outlet purchase
2026-05-01 · Member activity · RM 46.20