Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Aiman 24240
VM0024240Goldmember24240@example.test · +601110024240 · Preferred outlet: OPLUMO Outlet 16
High ValueWeekend
Consent Status
Opted In
Points Balance
2,652
Current loyalty balance
Lifetime Spend
RM 3,315
Across 23 visits
Total Visits
23
Since 2025-06-12
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
88d
2026-07-13
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,652 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-13 · OPLUMO Outlet 16
Outlet purchase
2026-07-01 · Member activity · RM 88.50
App session
2026-06-19 · OPLUMO Outlet 16
Points credited
2026-06-07 · Member activity · RM 100.30
Win-back campaign delivered
2026-05-26 · OPLUMO Outlet 16
Outlet purchase
2026-05-14 · Member activity · RM 112.10
Points credited
2026-05-02 · OPLUMO Outlet 16
Outlet purchase
2026-04-20 · Member activity · RM 123.90