Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24227
VM0024227Goldmember24227@example.test · +601110024227 · Preferred outlet: OPLUMO Outlet 3
WeekendApp User
Consent Status
Opted In
Points Balance
2,734
Current loyalty balance
Lifetime Spend
RM 3,419
Across 31 visits
Total Visits
31
Since 2025-04-02
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
15d
2026-09-24
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
2,734 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-24 · OPLUMO Outlet 3
Outlet purchase
2026-09-12 · Member activity · RM 70.50
App session
2026-08-31 · OPLUMO Outlet 3
Points credited
2026-08-19 · Member activity · RM 79.90
Win-back campaign delivered
2026-08-07 · OPLUMO Outlet 3
Outlet purchase
2026-07-26 · Member activity · RM 89.30
Points credited
2026-07-14 · OPLUMO Outlet 3
Outlet purchase
2026-07-02 · Member activity · RM 98.70