Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 00242
VM0000242Membermember242@example.test · +601110000242 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
753
Current loyalty balance
Lifetime Spend
RM 942
Across 33 visits
Total Visits
33
Since 2024-12-17
Average Order Value
RM 38
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
753 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 5
Outlet purchase
2026-07-04 · Member activity · RM 28.50
App session
2026-06-22 · OPLUMO Outlet 5
Points credited
2026-06-10 · Member activity · RM 32.30
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 5
Outlet purchase
2026-05-17 · Member activity · RM 36.10
Points credited
2026-05-05 · OPLUMO Outlet 5
Outlet purchase
2026-04-23 · Member activity · RM 39.90