Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02415
VM0002415Goldmember2415@example.test · +601110002415 · Preferred outlet: OPLUMO Outlet 2
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,337
Current loyalty balance
Lifetime Spend
RM 4,172
Across 37 visits
Total Visits
37
Since 2024-12-28
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
2d
2026-10-07
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,337 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-10-07 · OPLUMO Outlet 2
Outlet purchase
2026-09-25 · Member activity · RM 89.25
App session
2026-09-13 · OPLUMO Outlet 2
Points credited
2026-09-01 · Member activity · RM 101.15
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 2
Outlet purchase
2026-08-08 · Member activity · RM 113.05
Points credited
2026-07-27 · OPLUMO Outlet 2
Outlet purchase
2026-07-15 · Member activity · RM 124.95