Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K2
Kavitha 24125
VM0024125Silvermember24125@example.test · +601110024125 · Preferred outlet: OPLUMO Outlet 3
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,192
Current loyalty balance
Lifetime Spend
RM 1,490
Across 33 visits
Total Visits
33
Since 2025-01-22
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
49d
2026-08-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,192 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-21 · OPLUMO Outlet 3
Outlet purchase
2026-08-09 · Member activity · RM 27.75
App session
2026-07-28 · OPLUMO Outlet 3
Points credited
2026-07-16 · Member activity · RM 31.45
Win-back campaign delivered
2026-07-04 · OPLUMO Outlet 3
Outlet purchase
2026-06-22 · Member activity · RM 35.15
Points credited
2026-06-10 · OPLUMO Outlet 3
Outlet purchase
2026-05-29 · Member activity · RM 38.85