Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 24090
VM0024090Silvermember24090@example.test · +601110024090 · Preferred outlet: OPLUMO Outlet 2
LunchNew Joiner
Consent Status
Opted In
Points Balance
2,308
Current loyalty balance
Lifetime Spend
RM 2,886
Across 37 visits
Total Visits
37
Since 2024-10-13
Average Order Value
RM 84
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
78d
2026-07-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,308 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-23 · OPLUMO Outlet 2
Outlet purchase
2026-07-11 · Member activity · RM 63.00
App session
2026-06-29 · OPLUMO Outlet 2
Points credited
2026-06-17 · Member activity · RM 71.40
Win-back campaign delivered
2026-06-05 · OPLUMO Outlet 2
Outlet purchase
2026-05-24 · Member activity · RM 79.80
Points credited
2026-05-12 · OPLUMO Outlet 2
Outlet purchase
2026-04-30 · Member activity · RM 88.20