Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D2
Daniel 24042
VM0024042Silvermember24042@example.test · +601110024042 · Preferred outlet: OPLUMO Outlet 5
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,131
Current loyalty balance
Lifetime Spend
RM 1,414
Across 10 visits
Total Visits
10
Since 2026-02-09
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
80d
2026-07-21
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,131 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-21 · OPLUMO Outlet 5
Outlet purchase
2026-07-09 · Member activity · RM 125.25
App session
2026-06-27 · OPLUMO Outlet 5
Points credited
2026-06-15 · Member activity · RM 141.95
Win-back campaign delivered
2026-06-03 · OPLUMO Outlet 5
Outlet purchase
2026-05-22 · Member activity · RM 158.65
Points credited
2026-05-10 · OPLUMO Outlet 5
Outlet purchase
2026-04-28 · Member activity · RM 175.35