Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A0
Arun 02404
VM0002404Membermember2404@example.test · +601110002404 · Preferred outlet: OPLUMO Outlet 8
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
251
Current loyalty balance
Lifetime Spend
RM 314
Across 2 visits
Total Visits
2
Since 2026-07-12
Average Order Value
RM 149
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
71d
2026-07-30
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
251 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 8
Outlet purchase
2026-07-18 · Member activity · RM 111.75
App session
2026-07-06 · OPLUMO Outlet 8
Points credited
2026-06-24 · Member activity · RM 126.65
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 8
Outlet purchase
2026-05-31 · Member activity · RM 141.55
Points credited
2026-05-19 · OPLUMO Outlet 8
Outlet purchase
2026-05-07 · Member activity · RM 156.45