Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 24023
VM0024023Platinummember24023@example.test · +601110024023 · Preferred outlet: OPLUMO Outlet 3
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
5,590
Current loyalty balance
Lifetime Spend
RM 6,988
Across 43 visits
Total Visits
43
Since 2024-05-11
Average Order Value
RM 139
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
125d
2026-06-06
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,590 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 3
Outlet purchase
2026-05-25 · Member activity · RM 104.25
App session
2026-05-13 · OPLUMO Outlet 3
Points credited
2026-05-01 · Member activity · RM 118.15
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 3
Outlet purchase
2026-04-07 · Member activity · RM 132.05
Points credited
2026-03-26 · OPLUMO Outlet 3
Outlet purchase
2026-03-14 · Member activity · RM 145.95