Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02402
VM0002402Platinummember2402@example.test · +601110002402 · Preferred outlet: OPLUMO Outlet 6
LunchNew Joiner
Consent Status
Opted In
Points Balance
5,913
Current loyalty balance
Lifetime Spend
RM 7,392
Across 38 visits
Total Visits
38
Since 2024-07-20
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
145d
2026-05-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
5,913 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 6
Outlet purchase
2026-05-05 · Member activity · RM 117.00
App session
2026-04-23 · OPLUMO Outlet 6
Points credited
2026-04-11 · Member activity · RM 132.60
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 6
Outlet purchase
2026-03-18 · Member activity · RM 148.20
Points credited
2026-03-06 · OPLUMO Outlet 6
Outlet purchase
2026-02-22 · Member activity · RM 163.80