Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 24014
VM0024014Membermember24014@example.test · +601110024014 · Preferred outlet: OPLUMO Outlet 11
App UserFamily
Consent Status
Opted In
Points Balance
940
Current loyalty balance
Lifetime Spend
RM 1,175
Across 15 visits
Total Visits
15
Since 2025-12-11
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
50d
2026-08-20
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
940 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-20 · OPLUMO Outlet 11
Outlet purchase
2026-08-08 · Member activity · RM 48.75
App session
2026-07-27 · OPLUMO Outlet 11
Points credited
2026-07-15 · Member activity · RM 55.25
Win-back campaign delivered
2026-07-03 · OPLUMO Outlet 11
Outlet purchase
2026-06-21 · Member activity · RM 61.75
Points credited
2026-06-09 · OPLUMO Outlet 11
Outlet purchase
2026-05-28 · Member activity · RM 68.25