Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 23963
VM0023963Goldmember23963@example.test · +601110023963 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted In
Points Balance
3,486
Current loyalty balance
Lifetime Spend
RM 4,358
Across 28 visits
Total Visits
28
Since 2025-05-03
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
38d
2026-09-01
App Status
Installed
OPLUMO App relationship
Member Status
Active
Gold tier
Membership & rewards
Gold member
3,486 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-01 · OPLUMO Outlet 11
Outlet purchase
2026-08-20 · Member activity · RM 121.50
App session
2026-08-08 · OPLUMO Outlet 11
Points credited
2026-07-27 · Member activity · RM 137.70
Win-back campaign delivered
2026-07-15 · OPLUMO Outlet 11
Outlet purchase
2026-07-03 · Member activity · RM 153.90
Points credited
2026-06-21 · OPLUMO Outlet 11
Outlet purchase
2026-06-09 · Member activity · RM 170.10