Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 23960
VM0023960Goldmember23960@example.test · +601110023960 · Preferred outlet: OPLUMO Outlet 8
High ValueWeekend
Consent Status
Opted In
Points Balance
3,083
Current loyalty balance
Lifetime Spend
RM 3,854
Across 31 visits
Total Visits
31
Since 2025-02-21
Average Order Value
RM 135
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
55d
2026-08-15
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,083 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-15 · OPLUMO Outlet 8
Outlet purchase
2026-08-03 · Member activity · RM 101.25
App session
2026-07-22 · OPLUMO Outlet 8
Points credited
2026-07-10 · Member activity · RM 114.75
Win-back campaign delivered
2026-06-28 · OPLUMO Outlet 8
Outlet purchase
2026-06-16 · Member activity · RM 128.25
Points credited
2026-06-04 · OPLUMO Outlet 8
Outlet purchase
2026-05-23 · Member activity · RM 141.75