Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M2
Michelle 23951
VM0023951Silvermember23951@example.test · +601110023951 · Preferred outlet: OPLUMO Outlet 16
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
1,389
Current loyalty balance
Lifetime Spend
RM 1,737
Across 29 visits
Total Visits
29
Since 2025-04-19
Average Order Value
RM 60
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
34d
2026-09-05
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,389 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-09-05 · OPLUMO Outlet 16
Outlet purchase
2026-08-24 · Member activity · RM 45.00
App session
2026-08-12 · OPLUMO Outlet 16
Points credited
2026-07-31 · Member activity · RM 51.00
Win-back campaign delivered
2026-07-19 · OPLUMO Outlet 16
Outlet purchase
2026-07-07 · Member activity · RM 57.00
Points credited
2026-06-25 · OPLUMO Outlet 16
Outlet purchase
2026-06-13 · Member activity · RM 63.00