Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 23925
VM0023925Silvermember23925@example.test · +601110023925 · Preferred outlet: OPLUMO Outlet 7
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,284
Current loyalty balance
Lifetime Spend
RM 2,856
Across 14 visits
Total Visits
14
Since 2025-09-20
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
150d
2026-05-12
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,284 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-05-12 · OPLUMO Outlet 7
Outlet purchase
2026-04-30 · Member activity · RM 130.50
App session
2026-04-18 · OPLUMO Outlet 7
Points credited
2026-04-06 · Member activity · RM 147.90
Win-back campaign delivered
2026-03-25 · OPLUMO Outlet 7
Outlet purchase
2026-03-13 · Member activity · RM 165.30
Points credited
2026-03-01 · OPLUMO Outlet 7
Outlet purchase
2026-02-17 · Member activity · RM 182.70