Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A2
Arun 23920
VM0023920Membermember23920@example.test · +601110023920 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
463
Current loyalty balance
Lifetime Spend
RM 580
Across 5 visits
Total Visits
5
Since 2026-03-19
Average Order Value
RM 108
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
132d
2026-05-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
463 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 2
Outlet purchase
2026-05-18 · Member activity · RM 81.00
App session
2026-05-06 · OPLUMO Outlet 2
Points credited
2026-04-24 · Member activity · RM 91.80
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 2
Outlet purchase
2026-03-31 · Member activity · RM 102.60
Points credited
2026-03-19 · OPLUMO Outlet 2
Outlet purchase
2026-03-07 · Member activity · RM 113.40