Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 02391
VM0002391Goldmember2391@example.test · +601110002391 · Preferred outlet: OPLUMO Outlet 12
Birthday SoonLunch
Consent Status
Opted In
Points Balance
3,076
Current loyalty balance
Lifetime Spend
RM 3,845
Across 21 visits
Total Visits
21
Since 2025-04-19
Average Order Value
RM 156
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
178d
2026-04-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,076 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 12
Outlet purchase
2026-04-02 · Member activity · RM 117.00
App session
2026-03-21 · OPLUMO Outlet 12
Points credited
2026-03-09 · Member activity · RM 132.60
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 12
Outlet purchase
2026-02-13 · Member activity · RM 148.20
Points credited
2026-02-01 · OPLUMO Outlet 12
Outlet purchase
2026-01-20 · Member activity · RM 163.80