Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 02390
VM0002390Goldmember2390@example.test · +601110002390 · Preferred outlet: OPLUMO Outlet 11
App UserFamily
Consent Status
Opted In
Points Balance
3,275
Current loyalty balance
Lifetime Spend
RM 4,094
Across 30 visits
Total Visits
30
Since 2024-12-15
Average Order Value
RM 176
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
141d
2026-05-21
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,275 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-21 · OPLUMO Outlet 11
Outlet purchase
2026-05-09 · Member activity · RM 132.00
App session
2026-04-27 · OPLUMO Outlet 11
Points credited
2026-04-15 · Member activity · RM 149.60
Win-back campaign delivered
2026-04-03 · OPLUMO Outlet 11
Outlet purchase
2026-03-22 · Member activity · RM 167.20
Points credited
2026-03-10 · OPLUMO Outlet 11
Outlet purchase
2026-02-26 · Member activity · RM 184.80