Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H2
Hakim 23840
VM0023840Silvermember23840@example.test · +601110023840 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted Out
Points Balance
2,362
Current loyalty balance
Lifetime Spend
RM 2,953
Across 40 visits
Total Visits
40
Since 2024-08-17
Average Order Value
RM 91
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
81d
2026-07-20
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,362 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-20 · OPLUMO Outlet 7
Outlet purchase
2026-07-08 · Member activity · RM 68.25
App session
2026-06-26 · OPLUMO Outlet 7
Points credited
2026-06-14 · Member activity · RM 77.35
Win-back campaign delivered
2026-06-02 · OPLUMO Outlet 7
Outlet purchase
2026-05-21 · Member activity · RM 86.45
Points credited
2026-05-09 · OPLUMO Outlet 7
Outlet purchase
2026-04-27 · Member activity · RM 95.55