Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N2
Nurul 23817
VM0023817Goldmember23817@example.test · +601110023817 · Preferred outlet: OPLUMO Outlet 1
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,660
Current loyalty balance
Lifetime Spend
RM 3,325
Across 37 visits
Total Visits
37
Since 2024-11-06
Average Order Value
RM 101
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
54d
2026-08-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,660 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-16 · OPLUMO Outlet 1
Outlet purchase
2026-08-04 · Member activity · RM 75.75
App session
2026-07-23 · OPLUMO Outlet 1
Points credited
2026-07-11 · Member activity · RM 85.85
Win-back campaign delivered
2026-06-29 · OPLUMO Outlet 1
Outlet purchase
2026-06-17 · Member activity · RM 95.95
Points credited
2026-06-05 · OPLUMO Outlet 1
Outlet purchase
2026-05-24 · Member activity · RM 106.05