Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K0
Kavitha 02381
VM0002381Platinummember2381@example.test · +601110002381 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
5,331
Current loyalty balance
Lifetime Spend
RM 6,664
Across 37 visits
Total Visits
37
Since 2024-10-14
Average Order Value
RM 150
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
77d
2026-07-24
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,331 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-24 · OPLUMO Outlet 2
Outlet purchase
2026-07-12 · Member activity · RM 112.50
App session
2026-06-30 · OPLUMO Outlet 2
Points credited
2026-06-18 · Member activity · RM 127.50
Win-back campaign delivered
2026-06-06 · OPLUMO Outlet 2
Outlet purchase
2026-05-25 · Member activity · RM 142.50
Points credited
2026-05-13 · OPLUMO Outlet 2
Outlet purchase
2026-05-01 · Member activity · RM 157.50